BSNL broadband users can pay less
than Re 1 per GB cost if they use up to300GB data in a month
State-run BSNL has announced that
it will soon launch a promotional unlimited wireline broadband
plan that effectively translates into less than Re 1 per GB download
cost for subscribers if they use up to 300GB data in a month.Attempting to
take Reliance Jio’s 4G offer of Rs 50 per
GB head-on, BSNL is looking to hook new customers to its
wireline broadband offering.“BSNL is going to launch a very cost-effective
and affordable promotional unlimited Broadband plan
‘Experience Unlimited BB 249′ from September 9, 2016,” the telecom
PSU said in a statement.“The plan will enhance the customer experience
towards wireline broadband services and attract new users
to experience BSNL broadband services,” the corporation’s
Chairman cum Managing Director Anupam Shrivastava said in a statement.“Under
this plan, customers can download unlimited Broadband data without
bothering about any data limit. BSNL shall offer 2 Mbps speed under this
plan,” the statement said.BSNL said that if customers use the plan
continuously in a month, they can download up to 300 GB data by paying Rs
249. “Hence, per GB data download cost comes out to be less than Re 1
per GB. After six months, customer will be migrated to one of the regular
broadband plans based on the choice of the customer,” BSNL said.Shrivastava
added that BSNL is the only operator offering lowest per GB data download
cost plan under broadband services in the country.At Reliance Industries’
forty-second Annual General Meeting yesterday, Chairman Mukesh Ambani had
said data must be “affordable”. He had said that against the prevailing
market rate of Rs 250 per GB, Jio’s rates will be Rs 25-50 per
GB depending on data usage. Reliance Jio 4G services is targeting 100
million customers.Meanwhile, BSNL also said that it has signed a
Memorandum of Understanding with Telecom Department regarding
performance based targets assigned to the telecom PSU.“BSNL signs MoU with
Department of Telecom every year wherein certain parameter performance
based targets are assigned to BSNL, by DOT and DPE (Department of
Public Enterprises). On the basis of annual achievement vis-a
vis targets of the MoU, DPE evaluates company’s performance
and accordingly awards rating to BSNL,” the release added.
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